Your privacy matters to bet77. This Privacy Policy explains in plain terms exactly what personal data we collect from Pakistani players, how we use it, who we share it with, how long we keep it, and what rights you have over your own information. We are committed to handling your data with the same transparency and integrity that we apply to every other aspect of the bet77 platform.
Before diving into the full legal text, here is a plain-English summary of the six core commitments bet77 makes to every Pakistani player regarding their personal information.
Every piece of personal data transmitted between your device and bet77's servers is protected by SSL/TLS encryption. Your CNIC details, payment information, and account credentials are never sent or stored in plain text under any circumstances.
bet77 does not sell, rent, or trade your personal information to third-party marketers or data brokers — ever. The only third parties who receive your data are service providers who directly support bet77's operations, and they are contractually bound to protect it.
Pakistani players have the right to access, correct, and request deletion of their personal data held by bet77. You can also object to certain types of processing or request that your data be restricted while a dispute is being resolved. These rights can be exercised by contacting support.
bet77 does not hold onto your data longer than is necessary for the purposes it was collected or as required by applicable law. Once your account is closed and all regulatory retention periods have elapsed, your personal data is securely deleted or anonymised.
bet77 collects only the personal data that is strictly necessary to deliver the Services, comply with legal obligations, or protect the platform from fraud and abuse. We do not collect data speculatively or for purposes we cannot clearly justify to you.
In the unlikely event of a data breach that poses a risk to your rights, bet77 will notify affected players promptly. We maintain an incident response plan that is reviewed regularly to ensure we can act quickly and transparently should any security incident occur.
bet77 is an online sports betting and casino platform operating at bet77.lol, serving players based in Pakistan. References to "bet77", "we", "us", or "our" throughout this Privacy Policy refer to the operator of the bet77 platform and its affiliated entities responsible for processing the personal data of registered players.
bet77 acts as the data controller in respect of the personal information you provide when registering an account, making deposits and withdrawals, placing bets, playing casino games, or contacting our support team. As data controller, bet77 determines the purposes and means by which your personal data is processed and is responsible for ensuring that such processing is carried out lawfully, fairly, and transparently.
bet77 collects the following categories of personal data from players, depending on the nature of your interaction with the Platform:
Identity & Contact Data
Financial Data
Technical & Usage Data
KYC & Verification Data
bet77 does not collect sensitive personal data such as biometric data for identification purposes beyond what is strictly required for KYC compliance, racial or ethnic origin, religious beliefs, or health information, unless you voluntarily provide such information in the context of a responsible gaming support interaction.
bet77 collects personal data through the following channels and mechanisms:
bet77 processes your personal data only where there is a clear and lawful basis for doing so. The table below sets out the primary purposes for which we process personal data and the corresponding legal basis relied upon:
| Purpose | Legal Basis |
|---|---|
| Creating and managing your bet77 account | Performance of contract |
| Processing deposits and withdrawals in PKR | Performance of contract |
| Age verification and KYC compliance | Legal obligation |
| Anti-money laundering and fraud prevention | Legal obligation / Legitimate interest |
| Responsible gaming monitoring and player protection | Legal obligation / Legitimate interest |
| Providing 24/7 customer support | Performance of contract |
| Sending promotional communications and bonus offers | Consent |
| Platform security and preventing unauthorised access | Legitimate interest |
| Analytics and platform performance improvement | Legitimate interest |
bet77 does not sell your personal data. We share your information only in the limited circumstances described below, and only to the extent necessary for the stated purpose:
bet77 uses cookies and similar tracking technologies to operate the Platform effectively, understand how players use the site, and deliver a personalised experience. The following types of cookies are used:
You may manage your cookie preferences through your browser settings. Please note that disabling strictly necessary cookies will affect the functionality of the bet77 Platform and may prevent you from accessing certain features. A cookie preference centre is available via the Platform's cookie notice banner.
bet77 retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable legal and regulatory obligations. The following general retention periods apply:
Once the applicable retention period has elapsed, your personal data is securely deleted or irreversibly anonymised so that it can no longer be associated with you as an individual.
bet77 takes the security of your personal data seriously and implements a range of technical and organisational measures to protect it against unauthorised access, loss, destruction, or disclosure. These measures include:
As a player whose personal data is processed by bet77, you have the following rights in relation to that data. These rights can be exercised by contacting our support team at the email address provided in Section 14:
| Your Right | What It Means |
|---|---|
| Right of Access | You have the right to request a copy of all personal data bet77 holds about you, together with information about how and why it is being processed. |
| Right to Rectification | If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected or completed without undue delay. |
| Right to Erasure | You may request deletion of your personal data where it is no longer necessary for the purpose it was collected, where you have withdrawn consent, or where processing is unlawful. This right is subject to our legal retention obligations. |
| Right to Restriction | You may request that bet77 restrict processing of your data — for example, while you contest the accuracy of data or while a complaint is being investigated — so that it is stored but not actively used. |
| Right to Portability | Where processing is based on your consent or on contract performance, you may request a copy of your personal data in a structured, machine-readable format for transfer to another service provider. |
| Right to Object | You may object at any time to the processing of your personal data for direct marketing purposes. You may also object to processing based on legitimate interests, though bet77 may override this objection if it can demonstrate compelling grounds. |
| Withdraw Consent | Where processing is based solely on your consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing that took place before the withdrawal. |
bet77 will respond to all verifiable data rights requests within thirty (30) calendar days of receipt. In complex cases, this period may be extended by a further sixty (60) days, in which case we will notify you of the extension and the reason for it. There is no charge for exercising your rights unless requests are manifestly unfounded or excessive.
The bet77 Platform is strictly intended for persons aged 21 years and above. bet77 does not knowingly collect, solicit, or process personal data from individuals under the age of 21. The minimum age requirement is enforced through mandatory age verification during account registration and through periodic re-verification checks.
If bet77 discovers or is notified that it has inadvertently collected personal data from an individual who is under 21 years of age, it will immediately suspend that account, delete all associated personal data, and void any financial transactions conducted on that account.
bet77 may send you promotional communications — including bonus offers, PSL season promotions, new game announcements, and platform updates — by email or in-platform notification. These communications are sent only where you have provided explicit consent at registration or at a later point through your account preferences.
You may opt out of receiving marketing communications from bet77 at any time by:
Please note that opting out of marketing communications does not affect transactional communications — you will continue to receive essential account communications such as deposit confirmations, withdrawal notifications, account security alerts, and important policy updates regardless of your marketing preferences.
bet77 does not share your contact details with third-party marketers. All marketing communications are sent by bet77 directly and relate only to bet77 products and promotions.
bet77 operates globally and some of its service providers — including KYC verification platforms, fraud detection services, and cloud infrastructure providers — may process your personal data outside Pakistan. Where such international transfers occur, bet77 ensures that appropriate safeguards are in place to protect your data to a standard equivalent to that required under applicable data protection laws.
Safeguards used to protect internationally transferred data include:
You may request further information about the specific safeguards applied to any international transfer of your personal data by contacting bet77 support.
bet77 may update this Privacy Policy from time to time to reflect changes in our data practices, regulatory requirements, or Platform functionality. The date at the top of this page indicates when this Privacy Policy was last revised.
Where changes are material — meaning they significantly affect how your data is used or your rights in relation to it — bet77 will notify registered players via email and through a prominent notice on the Platform before the revised policy takes effect. We will not apply material changes retroactively without your consent where consent is required by law.
Archived versions of previous Privacy Policies are available upon request from our support team, so you can always review what policy was in effect at any particular point in time.
If you have any questions about this Privacy Policy, wish to exercise any of your data rights, want to raise a privacy concern, or need to report a suspected data breach, please contact the bet77 privacy team using the details below:
When submitting a data rights request, please include your full name, the email address registered to your bet77 account, and a clear description of the right you wish to exercise or the concern you are raising. This will help our team process your request as efficiently as possible.
bet77 combines Pakistan's best cricket betting markets and live casino with bank-grade data protection. Your personal information is never sold, always encrypted, and always yours to control.
21+ only. Please gamble responsibly. bet77 is committed to player safety and data privacy.